Europe is moving to build a “different world” for future generations, promoting more sustainable consumption, production processes and lifestyles, through the EU Green Deal and the related sectoral policies such as, for instance the Strategy for Bioeconomy, updated in 2018.

Nevertheless, to achieve the ambitious sustainability goals set by the European Union it becomes crucial to involve and educate the new generations: it is precisely for this reason that the BIOVOICES project has created the book “What’s Bioeconomy?”, dedicated to children between 5 and 7 years old, which will be presented on March 30, 2021 (10.00 – 12.00) during an online event that has obtained the patronage of the European Parliament.

The book aims to explain the Bioeconomy and Bio-based products of daily use, while promoting sustainable lifestyles and consumption: in addition to children, the volume is also aimed at their parents and teachers, thanks also to the ad hoc training courses provided by the Transition2Bio project, which supports BIOVOICES in the dissemination of the book.

What is the bioeconomy?” will be printed in 11 languages ​​(including English, Italian, Portuguese, Spanish, German etc.) and will be distributed in selected schools, bookstores, children’s museums and other institutional settings. 30 experts – gathered in a Scientific Committee – from industries, universities, research centers and associations from all over Europe, provided the technical-scientific contents for the creation of the book, then reworked by BIOVOICES in a simple, clear and understandable language for children and adults.

The creators of the book Chiara Pocaterra (APRE) and Susanna Albertini (FVA), Roberta Metsola, first Vice President of the European Parliament (with a pre-recorded video) and Alistar Illustration (illustrator of the book) will take part in the event. In the second part of the event, some representatives of the Scientific Committee of the book will intervene: Peter Wehrheim, European Commission (DG RTD, Bioeconomy & Food Systems Unit), Maria Teresa Borzacchiello and Luisa Marelli, European Commission – Joint Research Center Knowledge Center for Bioeconomy and Nelo Emerencia, Bio based Industries Consortium (BIC).

Finally, the event will end with an interactive session in which participants interested in receiving copies and ensuring the dissemination of the book will be able to interact with the creators, thus defining possible collaborations to be carried out in the coming months.

Further information and event’s registration:

Both Biovoices and Transition2Bio projects are led by APRE – Agenzia per la Promozione della Ricerca Europea and funded by the European Commission under the Framework Programme Horizon 2020.

Biovoices (01.01.2018 – 30.04.2021) is a 40 months project aiming at engaging all relevant stakeholder groups “voices” (policy makers, researchers, the business community and the civil society) in order to address societal, environmental and economic challenges related to Bio-based products and applications.

Transition2BIO (01.01.2021-31.12.2022) project is proposing an integrated package of activities addressing a wide range of stakeholders (demand side, supply side, multipliers and supportive environment). It will valorise and exploit sectoral communication tools and activities, raise public awareness of bioeconomy and contribute to the transition towards more sustainable production through engagement and education activities.

For more information on the event and on the Biovoices and Transition2Bio projects:;


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